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@@ -84,7 +84,9 @@ <h4>From Earth to Jupiter With NASA</h4>
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<h3>Ed Finkler</h3>
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<p>I’m a PHP and JavaScript dork. I made Spaz, an open source microblogging client for desktop and HP Palm webOS. My turn-ons include open source, web runtimes platforms, and RESTful APIs. I’m currently working with Fictive Kin, and you can catch me on Twitter, where I’m @funkatron.</p>
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<h4>The Story of Spaz</h4>
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<p>With all the technical considerations of designing and shipping PHP-based software, it's easy to forget how every line of code you write can have a direct impact on your customers. Almost any code has the potential to shape the user experience and result in repeat custom or an over-subscribed helpdesk. Allow Drew McLellan to take you through the lessons learned when building Perch - a PHP content management system that banks heavily on providing a great user experience. Hear what has worked, what failed miserably, and how a goal of eliminating all support requests has driven the technical design of the product.</p>
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<p>What motivates us as developers? How do we define success? Throughout the development of Spaz, we’ve learned a lot about what works, what doesn’t, and what really matters. Come to hear the story, and participate in the discussion of how we define success in open source.</p>
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<p>Spaz is a mature, open source, free desktop and mobile client for Windows, Mac, Linux, and Palm webOS. Started in Spring of 2007, Spaz is one of the oldest Twitter clients available still under active development. Other systems have gone on to great commercial and popular success, but Spaz still continues to plug along, driven by a commitment to open standards, transparency, and community.</p>
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<p>This talk will cover the history of Spaz’s development, from early successes and awards, to competition from well-funded closed source projects, to the transition onto mobile, and finding a sustainable niche where it continues to grow.</p>
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@@ -135,7 +137,10 @@ <h3>Helgi Þorbjörnsson</h3>
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<p>In his spare time Helgi is a PEAR extraordinaire, author, lecturer and passionate about anything performance related. Currently all his attention is divided between the PEAR installer, Pyrus and FRAPI.</p>
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<p>Helgi frequently gives talks at various PHP and Web conferences around the world as well as writing articles for print and web magazines alike.</p>
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<h4>Frontend Caching — The New Frontier</h4>
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<p>With all the technical considerations of designing and shipping PHP-based software, it's easy to forget how every line of code you write can have a direct impact on your customers. Almost any code has the potential to shape the user experience and result in repeat custom or an over-subscribed helpdesk. Allow Drew McLellan to take you through the lessons learned when building Perch - a PHP content management system that banks heavily on providing a great user experience. Hear what has worked, what failed miserably, and how a goal of eliminating all support requests has driven the technical design of the product.</p>
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<p>You have done all the caching tricks in the book on the server side, memcache, apc, database cache and so on and squeezed every millisecond out of it, now your site is as fast as it will ever get. Well guess again!</p>
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<p>Too often people forget that what you are effectively caching and creating with those technologies is the HTML part of the user response time, now if they are done correctly then HTML is 10 - 20% of your users response time, so there is room for a whole lot of improvements on those other 80 - 90%</p>
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<p>You will be taken through a couple of important steps to achieve this, such as how to optimize your JavaScript, CSS, Images, Cookies and a whole sleeve of other things that make frontend caching the magical place that it is.</p>
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<p>After having attended this talk you will not only have learned to make your sites faster for your long term users but also people coming for the first time as well as people on slower connections.</p>
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