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Copy file name to clipboardExpand all lines: src/engage/audiences/linked-audiences.md
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---
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title: Linked Audiences
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plan: engage-foundations
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beta: true
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redirect_from:
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- '/unify/linked-profiles/linked-audiences'
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hidden: true
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---
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Linked Audiences allows you to build a warehouse-first solution that powers individualized customer experiences using the relational data you've defined in your [Data Graph](/docs/unify/data-graph/data-graph/).
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Entity exits audience | Send an event when an entity condition associated with a profile no longer matches the audience condition. You must select the entity that triggers Segment to send the event| Send a confirmation to a customer when a credit card associated with their profile has been paid off.<br> Send a confirmation to the primary doctor when each of their associated patients completes their annual check up.
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Profile enters or exits audience| Send an event when a profile's audience membership changes. | Update a user profile in a destination with the most recent audience membership.
| Profile enters audience | Track | Send an event when a profile matches the audience condition. | Send a congratulatory email when a traveler qualifies for premium status with a mileage program. Send a discount to all customers with a particular product on their wishlist. |
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| Profile exits audience | Track | Send an event when a profile no longer matches the audience condition. | Send an email to credit card owners to confirm that their credit cards have been paid in full. Send a confirmation to a patient when they have completed all their pre-screening forms. |
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| Entity enters audience | Track | Send an event when an entity condition associated with a profile matches the audience condition. | Send a reminder to a customer when a credit card associated with their profile has an outstanding balance. Notify a traveler when a flight associated with their profile is delayed. Notify a customer when a product associated with their profile's wishlist is back in stock. |
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| Entity exits audience | Track | Send an event when an entity condition associated with a profile no longer matches the audience condition. | Send a confirmation to a customer when a credit card associated with their profile has been paid off. Send a confirmation to the primary doctor when each of their associated patients completes their annual check up. |
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| Profile enters or exits audience | Identify | Send an event when a profile's audience membership changes. | Update a user profile in a destination with the most recent audience membership. |
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### Step 2d: Configure the event
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After you select an action, Segment attempts to automatically configure the data fields that will be sent to the destination. You can review and adjust these settings before enabling this event.
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