Makreting Dashboard

The open-source marketing operations control center for AI agent teams.

Run CRM, outreach, content, analytics, and automation workflows from one dashboard, powered by OpenClaw + SQLite.

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Alpha Software — Hermes Dashboard is under active development. APIs, data models, and configuration behavior can change between releases.

Why Hermes Dashboard?

Hermes is built for operator-led AI marketing systems where you need execution visibility and control, not disconnected tools.

• Marketing system in one place — CRM, outreach, content ops, analytics, experiments, and automations
• OpenClaw-native operations — Dynamic agent/squad discovery, cron templates, workspace and comms surfaces
• Local-first stack — Next.js + SQLite, no required external infra to run locally
• Secure-by-default template posture — Session auth, API key support, host lock, and writeback controls disabled by default
• Production workflow support — Deploy status, auditability, role-based access, and e2e-covered auth/API flows

Screenshots

Overview

CRM

Quick Start

Requires pnpm — install with npm install -g pnpm or corepack enable.

git clone https://github.com/your-org/hermes-dashboard.git
cd hermes-dashboard
pnpm install
pnpm env:bootstrap
pnpm dev

Open http://localhost:3000.

Initial admin access is seeded from AUTH_USER / AUTH_PASS on first run when the users table is empty.

Project Status

What Works

• CRM leads, pipeline funnel, source tracking, and engagement APIs
• Outreach sequencing, pause/audit endpoints, and suppression workflows
• Content operations with calendar, item, and performance APIs
• Analytics/KPI views with optional connectors (Plausible, GA4, social)
• Dynamic OpenClaw agent discovery for agents and squads
• Cron jobs/templates with OpenClaw-compatible schedule variants (cron, every, at)
• Deploy status endpoint with OpenClaw config validation preflight
• Session auth + API key auth with role-based access controls

Known Limitations

• Alpha surface area is still evolving; expect occasional schema/UI shifts
• Certain integrations require external provider setup and credentials

Security Considerations

• Change seeded credentials (AUTH_USER, AUTH_PASS, API_KEY) before network deployment
• Keep host lock enabled unless you explicitly need broader access (HERMES_HOST_LOCK=local by default)
• Keep writeback flags disabled unless required:
  • HERMES_ALLOW_POLICY_WRITE=false
  • HERMES_ALLOW_CRON_WRITE=false
  • HERMES_ALLOW_WORKSPACE_WRITE=false
• Never commit real credentials or personal data

Architecture

Layer	Technology
Framework	Next.js 16 (App Router)
UI	React 19 + TypeScript
Data	SQLite (local state in ./state)
Agent Runtime	OpenClaw CLI + filesystem integration
Auth	Session cookie + API key + optional Google OAuth

Configuration

See .env.example for the full list.

Required

• AUTH_USER
• AUTH_PASS (minimum 10 chars)
• API_KEY
• AUTH_COOKIE_SECURE (false for HTTP local dev, true for HTTPS)

OpenClaw / Multi-instance

• HERMES_OPENCLAW_HOME
• HERMES_DEFAULT_INSTANCE
• HERMES_OPENCLAW_INSTANCES (optional JSON array for multi-instance)

Optional 1Password Runtime Overlay

• HERMES_1PASSWORD_MODE=off|auto|required (auto is default behavior)
• HERMES_OP_ENV_FILE=/etc/hermes-dashboard/hermes-dashboard.op.env
• Example mapping: ops/1password/hermes-dashboard.op.env.example

Host Access Lock

• HERMES_HOST_LOCK=local (default)
• HERMES_HOST_LOCK=off
• HERMES_HOST_LOCK=host1,host2

Development

pnpm dev
pnpm build
pnpm typecheck
pnpm lint
pnpm test
pnpm test:e2e

Template Export and Hygiene

Before publishing as a template or sharing broadly:

./scripts/template-audit.sh
./scripts/template-export.sh [output_dir]

Export excludes sensitive/runtime artifacts like .env*, database files, .next, and node_modules.

Open Source

• License: MIT
• Security: SECURITY.md
• Contributing: CONTRIBUTING.md
• Code of Conduct: CODE_OF_CONDUCT.md
• Third-Party Notices: THIRD_PARTY_NOTICES.md

Contributing

Contributions welcome. Read the contribution guidelines first.

❤️ Support the Project

If you find this project useful, consider supporting my open-source work.

Solana donations

BYLu8XD8hGDUtdRBWpGWu5HKoiPrWqCxYFSh4oxXuvPg

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License

To the extent possible under law, the authors have waived all copyright and related or neighboring rights to this work.

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